Houston, TX Franchise Concept Design

WE MEET EXPECTATIONS
We work closely with your
architects and contractors,
ensuring the finished design
meets all expectations

LEVERAGE OUR KNOWLEDGE
We have been helping clients
maximize their spaces and
ultimately, grow their sales
since 2007.

BOTTOM LINE
At the end of the day it’s
great to look and feel good,
but it’s even better when
those add to your bottom line.

So, if you're revamping an existing franchise, or starting a new franchise, feel confident about leveraging our services. We recognize the significance of a cohesive franchise concept design.

Here are the steps we follow to create good franchise concept designs and offer effective design solutions.

Discovery

At Heather Allen Design Group, Houston, TX, we ensure we create outstanding franchise concept designs to heighten your franchise. First, we start by comprehending your brand, target clients, and goals. This step helps establish a solid foundation for the franchise concept design process.

As we commence the creation of your unique franchise concept design, we will have thorough discussions with our clients to better understand the brand’s value, identity, and objectives. 

We also analyze your franchise selling points, desired customer experience, and competitive landscape. Once you understand the brand's positioning and story, you can create a design that suits or improves your brand identity.

In the discovery phase, we also analyze the customer's desires and market trends. This thorough study helps us come across emerging franchise concept designs. We then incorporate the advanced concept designs into clients' franchise designs. 

Concept Development

After we finish the discovery phase, we start the design concept development step. Our team of exceptional, skilled concept designers takes the observations gathered in the discovery phase and incorporates them into design concepts that will align with your brand's goals and image.

We also use a cooperative approach at Heather Allen Design Group in Houston, TX. Our designers analyze the various design components and creative franchise concept design ideas. We also look into factors like:

• Lighting
• Color
• Textures
• Schemes
• Furniture

We also look into the layout display to generate captivating, coherent design language. Before we continue with the concept design, we present to our clients the feedback. We do this because we value our client's input and if they’re okay with everything before moving forward. 

With your feedback, we can improve on the design concepts. We acknowledge how every design component adds to the functionality and aesthetic of the franchise. This process is very helpful when it comes to tailoring your franchise to the concept design. We ensure that the franchise design we come up with resonates with your target audience.  If you’re a retailer, we can come up with the right retail concept design for your business in Houston, TX.

Design Refinement

After we present the design concepts and get feedback from our clients, we proceed to design refinement. In this phase, we improve the franchise design concepts to correspond with our client's preferences and vision.

In the design refinement step, we look into your feedback and incorporate the changes the clients suggested. Our franchise concept designer team pays attention to detail and ensures everything in the design is perfect.

We leverage creative skills to refine or perfect the selected franchise design concept. This comprises adjusting furniture selections, color, lighting arrangements, and material options. With this, we can create appealing designs that reflect your brand's image. Moreover, we consider the budgetary analysis and functionality.

Space Planning

Here, our team focuses more on optimizing our clients' franchise space. We do this to ensure the efficient practicality of the franchise space and a smooth customer experience. Space planning entails analysis of the floor plan and the layout of the franchise. 

Our team of franchise concept designers looks into factors like operational needs, traffic flow, and the customers' trail. This is important in creating a convenient, practical spatial adjustment or arrangement. 

Our architects evaluate the existing floor plan to develop a new franchise concept design layout. We evaluate by looking at essential elements such as product displays, entrances, seating areas, and customer service zones. After organizing the space well, we then maximize the functionality and the flow of the franchise. Retail space planning is crucial because it will help create a place that hones operational efficacy, the clients' engagement, and the employees' productivity. 

Material Selection

The next step in our process of designing a franchise concept design is material selection. Here, we select furnishings, materials, and finishings. Properly selecting materials for the franchise design will help improve the franchise design’s durability and aesthetic appeal.

Our skilled franchise concept designers value your brand's image or identity and your potential client's preferences or desires. We create a visually appealing environment that attracts customers by choosing the perfect materials for the concept design.

Besides paying attention to the aesthetic appeal of the materials, we concentrate on the environmentally-friendly considerations and the sustainability of the materials. We use eco-friendly materials, furnishings, and finishes to promote viable design solutions or practices.

Additionally, we acknowledge the durability of material selection. We ensure we pick the most durable materials by looking at the requirements of every space or area within your franchise. Not only will the materials we pick be visually appealing, but also very durable. For high-traffic areas, we leverage quality and durable flooring materials. 

Blueprints & Renderings

Here at Heather Allen Design Group, our team is very keen on thorough documentation. We produce detailed design papers or documents which we use as our guide when executing the franchise concept design.

This step or process entails coming up with different types of design documents, such as:

• 3D renderings
• Floor plans
• Material specification

These documents are crucial as they provide detailed instructions and the visual appearance of the design. With these documents, accuracy and consistency in developing the franchise concept design becomes easy. We leverage the 3D renderings to have a practical visual appearance or presentation of how the design will look.

Set Up a Consultation Today

If you’re in Houston, TX, Heather Allen Design Group is your trusted choice for your franchise concept design. With our skilled team and accurate steps or process, we will transform your desires or dreams into excellent design solutions. We will heighten your franchise and create a fascinating experience for clients. Contact our team to get started with a consultation now!